Building Your Personal Brand and Owning Your Career with Andy Storch on Leading Yourself

Today on the show, I’m excited to share a special episode where I was recently interviewed by Carolina de Arriba on her fantastic Leading Yourself podcast. We had a powerful conversation all about the art of building your personal brand and taking real ownership of your career—topics that I’m incredibly passionate about.

In this interview, I dive into the heart of my latest book, "Own Your Brand, Own Your Career," and unpack why your reputation has become your most valuable asset in today’s rapidly changing workplace. We talk about self-awareness as the foundation for growth, how to discover and shape your current brand, and practical strategies for being intentional about the way you show up both at work and online.

You'll also hear my take on the importance of authenticity, the role of feedback (even when it’s tough to hear), and why embracing human traits like empathy and curiosity is more crucial than ever in the age of AI. Whether you’re aiming for the next promotion or looking to future-proof your career, I hope you’ll walk away from this conversation with fresh insights and tangible steps you can take right now.

So, sit back and enjoy this special crossover episode, and a big thank you to Carolina de Arriba for having me on her show!

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