026: The Art of Gift Giving to Grow Your Business with John Ruhlin

How a country kid like John Ruhlin became a sales leader working with famous companies by using the art of gift giving. Some key take-aways from this interview include:

• Importance of mentors to help you learn new things
• Desperation sometimes provides the motivation you need to take action
• “Your network is your net worth” - why building relationships is so important
• John viewed himself as a business owner from the start and talked about himself in that light
• You don’t have to be naturally good at giving gifts to use gift giving to get meetings
• Why you have to go into gift-giving with the right heart and mindset - you have to give gifts “open handed” with hope but not expectations
• It takes persistence to use this - you have to commit to at least three years
• You have to take the “long-game” approach to relationships
• The best way to start is to buy nice letterhead and send personal notes to people
• You should be investing a minimum of 5% of your net income back into relationships and then commit to spending something monthly
• Why you should send gifts to an executive's assistant or spouse

Links:

• Giftology.com/Andy to get John's PDF on the 10 worst gifts to avoid
• Ruhlin Group website
• www.Entrepreneurhotseat.com
• Andy Storch Coaching

Please feel free to provide feedback by sending an email to andy@andystorch.com